Copyright was once viewed as a specialist branch of law focused primarily on the protection of artistic
expression and hence focused on the protection of artistic creations such as music, literature, paintings,
and so on.
Such a narrow conception overlooked the fact that copyright was born as a result of the advent of the
first technology for the production of copies of works (i.e. printing with movable type). The subsequent
development of copyright has been shaped by ongoing technological developments and their associated
commercial exploitation.
In the past decade interest in the economic impact of copyright has been driven by a number
of inter-related factors:
• The shift to a services economy — while Australia is commonly perceived as being an economy reliant
upon agriculture and resources, in fact it has evolved to one reliant on services. For example, the
Australian Services Roundtable (2008, p. 8) notes that, “In Australia, services account for 78 percent of
GDP and 60 percent of domestic investment. Services employ 8.5 of every 10 Australians, with all net
job growth over the past two decades taking place within the services sector.” Services industries are
disproportionately users and/or producers of copyright material and so the growth in services has
occurred in conjunction with the growth of copyright industries.
• The mainstream adoption of the Internet, digital production and distribution — Australians have
embraced the use of the Internet, with usage increasing from 33.8% of the population in 2000 to
74.3% in December 2007 (Internet World Stats 2008). This is significant, as use of information and
communications technologies has significantly increased the scope of the subject matter for copyright
protection, with the ongoing growth of Internet usage and digital delivery of copyright materials
drawing copyright into the lives of all members of society.