This book is an attempt to explore the question how copyright law works at the grassroots level in India. It specifically looks at the social, cultural, historical, legal and economic dimensions of copyright piracy in the Indian film industry with this objective. What makes this book unique is the primacy given to the perspectives of the people and the proposals for legal and policy changes. The bottom-up approach analysis of the working of copyright law illustrates how local factors influence copyright enforcement. This perspective is visibly absent in most of the current discussions on copyright enforcement. The book offers insightful empirical findings as it captures the complexity of perceptions regarding piracy. It also provides insights about the diversity of perspectives within Indian society, particularly between the urban and the rural sectors and between genders. Based on qualitative and quantitative findings, the book proposes a mix of positive and negative incentives to increase the voluntary compliance of copyright law in India.